Should You Respond to Employee Activism?
When employees speak out about political and social issues, when and how should you respond as a senior leader? Take a pause with your leadership team and consider five factors before making a public statement.
Authority: How much authority, power, or status do we have in thewider organizational system compared to other stakeholders (employees, customers, suppliers, and investors)? And how do we want to use that authority?
Concern: Is this issue of concern to us, or to stakeholders? Do we really know how much stakeholders care about this issue?
Theory of change: Do we feel we can make a difference? Do we feel we can resist change in the “outside” world, or do we see how we participate and are influenced by it? What role do we believe we can play in influencing change?
Identity: Do we consider ourselves to be activists? What do we stand for—and what don’t we?
Field: What is happening in the organization, industry, country, and world that impacts the action we feel we should take? For example, is this in the news? Are our competitors acting?